Alassane Bineta SAMB is a Marketing and Sales Professional with over 15 years of combined experience in Trade Marketing, Advertisement, and Sales. He has held positions of increasing responsibility, having been promoted from Retail Rep, to Team Leader to Regional Sales manager due to his significant contributions in sales and process improvement. Originally from Senegal, He possesses a Master Degree in Marketing, Sales and Distribution in one the best University in Senegal. Now he is Managing Partner of Phoenix West Africa Group a Financing and Investment company which promote and facilitate investment in West African countries.